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The 10-Point Website Checklist Every Small Business Needs in 2026

Before you spend a dollar on ads, make sure your website passes this checklist. Most small business sites fail at least half of it.

Antonio Humann May 29, 2026 1 min read Share on LinkedInShare on YouTube
The 10-Point Website Checklist Every Small Business Needs in 2026
Your website is your hardest-working employee — when it's built right. When it's not, it's actively losing you money. Run yours through this ten-point checklist. 1. Loads in under three seconds on mobile. 2. Has one clear primary action on every page. 3. Phone number is tappable from any screen. 4. Real photos of your team, your work, or your space — not generic stock. 5. Social proof above the fold (reviews, logos, results). 6. A short, human "About" section that tells your story. 7. An obvious way to contact you without filling out a long form. 8. Clear pricing, packaging, or "what to expect" information. 9. SEO basics in place: page titles, descriptions, alt text on images. 10. Looks intentional — not like a free template everyone else is using. If you can check all ten, you're ahead of about 90% of your local competition. If you can't, those are the highest-leverage upgrades you can make this year — bigger than any ad campaign.
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